Jamie Oliver Turns the Spotlight on Pig Welfare

The WSPA animal charity is urging everyone to tune in to Channel 4 on Thursday 29th January and watch Jamie Oliver ‘Save our Bacon’, a fascinating insight into the pig farming industry across Europe.

The celebrity chef will be following the life span of a UK pig from birth, to slaughter, and finally onto supermarket shelves. He’ll be unearthing the greater costs that UK farmers incur due to higher welfare standards, leaving them open to competition from some mass producers from the EU (though with questionable levels of animal welfare). Jamie will also be showcasing a selection of delicious recipes from cheaper cuts of pork to feed a family on a budget.