Super group Radiohead have agreed to donate a song to Shelter UK to be used in a forthcoming TV advert for the homeless charity. Radiohead have said they were pleased their music may help to encourage people to donate to the charity.
Radiohead said-
‘We have always been big supporters of Shelter and believe that now more than ever Shelter urgently needs help and support to keep up its vital work. Videotape’ is the perfect track to support the ad so we decided to let Shelter use it in their new ad in the hope that it will help make a real impact.’
With the housing market on the verge of collapse, Shelter UK’s resources are being stretched to the limit.
Now, more than ever, they need your help.